In today’s digital age, artificial intelligence technologies are increasingly integrated into our lives, bringing along a myriad of risks. One such risk is deepfake, a technology that creates convincing forgeries of video and audio content. Blockchain may serve as a powerful tool to counter this issue.
Deepfake is a technology based on artificial intelligence that can forge video and audio recordings, making them nearly indistinguishable from the real ones. These forgeries can be used to spread disinformation, blackmail, fabricate news, and much more. All this makes deepfake a serious threat to personal security and the integrity of digital content.
Blockchain is a technology that stores information in a secure, immutable form, making it an ideal tool for protection against forgery.
When using blockchain technology, every video or audio recording can be “tagged” with a unique digital signature. This signature is then recorded in the blockchain, where it becomes an integral part of the content. If the content is altered, the signature will no longer match, immediately revealing the forgery.
More and more companies are beginning to use blockchain to protect their content from forgery. For example, the company DeepTrust uses blockchain to create a “digital fingerprint” for each video, which is then checked at each viewing. If the fingerprint doesn’t match, it indicates that the video has been altered.
In summary, blockchain could potentially serve as an effective means of combating the deepfake problem. It helps ensure the integrity and authenticity of digital content, making its forgery practically impossible. Nevertheless, it’s essential to remember that blockchain technology is merely a tool, and its effectiveness will depend on how we use it.
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